Powerful Skin-Care Ingredients You Need at Every Age

Today we're going to share which ingredients you should be focusing on during different times of your life and help you build a better game plan for the years to come

Have you ever wondered when you should start using anti-aging ingredients? You know the ones like retinol, hyaluronic acid, vitamin C, and so on. If you overlooked building good skincare habits when you were young, not to worry there are solutions. It is never too late to start building healthy habits in our lives.

Luckily for you, today we're going to share which ingredients you should be focusing on during different times of your life and help you build a better game plan for the years to come. Remember, some of you may be in a unique situation with your skin. Not everything in life is black and white and that goes for skincare too. Some of you may have extremely sensitive skin so you need to be careful with ingredients like acids and retinol. Test on a small patch of skin first. Be careful.

Here's how to achieve gorgeous, glowing skin, decade by decade.

In your 20s

Right now, your skin looks bright, bouncy, and plump. No real worries here yet. And since you probably don't have too many fine lines at this age why even think about them. It is however especially important for ladies to keep in mind that what you do in your 20s will strongly influence how your skin will look later in life. In your 20s the number one complaint among women is acne.

Best skincare ingredients for your 20s:

Coconut Oil

Coconut oil is high in Vitamin E and essential fatty acids which are anti-fungal, anti-oxidizing, and anti-bacterial. A natural decongestant that helps unclog pores (which helps reduce acne). Moisturizes, nourishes and protects the skin.

We recommend Pure Fiji's Vitamin C Oil Cleanser Foaming Oil Cleanser. This Vitamin C Foaming Oil cleanser powered by Kakadu plum and Papaya extracts dissolves all traces of make-up and impurities. This antioxidant-rich cleanser will instantly brighten as it cleanses, balances skin tone, and unclogs pores leaving your skin refreshed and radiant. Cleaner skin generally = less acne.


Niacinamide(also known as vitamin B3) stimulates fibroblasts that make collagen, so it helps with fine lines. What it does: evens out skin tone, improves the appearance of enlarged pores and brightens dull skin.


Regardless of your age, we all know sun protection is a must. Apply SPF after you cleanse your face every morning if you will be in the sun. Look for a broad-spectrum formula with at least SPF 30 protection. Protection in your 20s will help you when you are 40 - 50.

In Your 30s

Vitamin C

Vitamin C is a powerful antioxidant that works to stimulate collagen production in your skin. It also fights fine lines, brightens your complexion, and provides a host of other benefits. It's truly one of the best anti-aging ingredients you could ever use.

What it does: When applied topically, vitamin C can prevent premature aging of the skin and accelerates the production of both collagen and elastin, which helps keep the skin plump and firm. The anti-inflammatory properties of vitamin C can also help reduce redness, which in turn can create a more even complexion.


Using an exfoliator with an acid such as glycolicor lactic can help reduce hyper-pigmentation, unclog pores, keep the skin smooth, clear, and even out skin tone.

In Your 40s


Its the perfect time to start using high-quality retinol at night, as the vitamin A derivative is meant to work preventatively to fight wrinkles and boost collagen production.

We recommend Pure Fiji's Kakadu Super Vitamin C Brightening Serum with Hyaluronate and Bakuchiol. This powerful blend will dramatically improve radiance and luminosity while delivering an instant moisture surge to visibly reduce the appearance of fine lines, wrinkles, and hyperpigmentation. Rapid results for glowing skin.

Hyaluronic acid

Hyaluronic acid is an all-star moisturizing ingredient for any age. Starting in your 30s and 40s, our hyaluronic levels begin to decrease, which is what makes fine lines and deep wrinkles more noticeable. When applied topically, hyaluronic acid can help replenish the levels and retain cell moisture (it holds 1,000 times its weight in water), which is why it's such a common ingredient in both serums and moisturizers.

We recommend Pure Fiji's Anti-Aging Intense Day Creme. Hyaluronic acid and our organic blend of cold-pressed oils will restore hydration levels - improving firmness and skin radiance for a smoother and more youthful glow. This anti-aging day creme also features 3 anti-aging peptides and visibly combats the signs of aging on the face, neck, and dÈcolletÈ.

In Your 50s and beyond

Peptides (MATRIXYL 3000)

Peptides are amino acids that are the building blocks of certain proteins needed by the skin, like collagen and elastin.

We recommend Pure Fiji's Hydrating Multi-Active Night Creme. It reduces wrinkle depth by 45% after 3 months of use. It also helps the skin maintain optimum hydration, reduces the depth of existing wrinkles, and helps promote collagen synthesis while keeping the skin softer and smoother.

Moringa Oil

Moringa oil is a nutrient-dense oil extracted from Moringa seeds (grown in pods on the miraculous mooring tree). It contains powerful antioxidants and fatty acids that are exceptionally moisturizing and ensure vital nutrients penetrate deep into the skin.The natural vitamin C in moringa oil boosts collagen, helping to reduce fine lines.

It's thought to support a healthy skin barrier function and offers mega-hydration and anti-aging perks. The high oleic acid content found in Moringa oil suggests it would benefit dry, more mature skin types due to its significant moisturizing properties.

We recommend Pure Fiji's Hydrate and Nourish Luxury Face oil. This antioxidant facial oil includes our Power of 5 oil blend that includes cold-pressed Virgin Coconut, Dilo, Sikeci, Macadamia and Moringa oils. This anti-aging blend of oils is full of antioxidants, essential fatty acids and vitamins to hydrate, nourish and smooth skin while restoring radiance.


Your skin is the largest organ in your body, and you must take great care of it appropriately over the different decades of your life. That said, it's important to remember that certain skincare ingredients that worked for your skin in your 20s, aren't necessarily good enough for you when you are in your 30s, let alone your 40s. Remember like the seasons change so does your skin and that means if you want healthy gorgeous skin you must change with the times too.

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